A Cost-Effective Way to Boost Concession Sales

At BlazeBite, we’ve always focused on delivering a better experience for fans and optimizing revenue for concession stands. After years of learning and feedback, we’re excited to introduce a new subscription-based pricing model for schools and venues ready to pilot this approach.

For many years, BlazeBite has charged a small percentage of sales, a model similar to apps like UberEats, DoorDash, and Grubhub. While this model has worked well for us, we’ve all seen how it can lead to frustration in other platforms: users complain about increased prices, delayed service, and a sense of being “overcharged.” These companies face criticism from all angles—customers frustrated by inflated costs, drivers dissatisfied with earnings, and businesses feeling the squeeze on their margins.

BlazeBite is fortunate not to face these same frustrations. But to ensure we avoid these common pitfalls as we grow, we’re introducing a subscription model that’s built around fairness, predictability, and value for our venues. This approach lets us maintain the simplicity and affordability our customers appreciate, while continuing to deliver the seamless experience that makes BlazeBite unique.

Why a Subscription Model?

While our percentage-of-sales model has proven successful, we want to offer an even simpler, more predictable cost option. Some venues are concerned when they hear “10% of sales,” imagining it applied to their total annual revenue rather than the increase BlazeBite generates. In reality, BlazeBite often increases concession sales by around 30%, so the 10% fee only applies to this growth in sales—not existing sales. However, explaining this in financial terms can feel overwhelming for booster clubs that are simply looking to raise funds for school programs.

Our new subscription plans are designed to take the guesswork out of budgeting for mobile ordering technology. Schools can choose the model that best fits their needs:

• Monthly and Annual Subscription Plans with tiered options.
• Standard Credit Card Fees: While these are a common industry cost, we’re exploring ways to let venues pass them to customers if desired.
• No Surprises: Just a flat rate, making it easier to budget.

Benefits of the Subscription Model

1. Predictable Pricing: A flat monthly or annual fee lets venues avoid fluctuations in fees during high-sales events.
2. Supports High-Volume Venues: This model is ideal for venues with a steady stream of mobile orders, providing cost savings over a percentage-of-sales fee.
3. Boosts Venue Autonomy: With predictable costs, venues can focus on driving sales through promotions and marketing without worrying about transaction fees.
4. More Than Just Concession Sales:
   • Use BlazeBite for spirit ware, school merchandise, and apparel.
   • Ideal for fundraising events like spaghetti dinners, fish fries, or bake sales, making it easy to expand mobile ordering beyond concessions.
5. Replace Other Payment Services:
   • BlazeBite’s standard credit card fees are competitive with services like Cheddar Up, Venmo, and CashApp.
   • The app provides easy tracking and accountability, unlike CashApp or Venmo where it’s hard to see who paid unless someone is physically present.
   • Any situation where you would use a credit card reader, BlazeBite can streamline the process and provide better reporting for tracking sales.

Continuing to Offer Our Percentage Model

For venues with lower transaction volumes, the percentage model remains available. Our goal is to provide options that let schools and booster clubs pick what best fits their unique needs.

Why BlazeBite?

As a startup dedicated to concession efficiency, we’re thrilled to be a part of so many school communities. With BlazeBite, venues see:

• 30% Sales Growth: BlazeBite consistently increases sales while cutting down lines and wait times.
• Easy Setup: Start receiving mobile orders within one day.
• Simplicity for Staff and Volunteers: Our platform is user-friendly, with intuitive back-end management for booster clubs.

Join Our Pilot Program!

We’re looking for schools to join us in piloting the subscription model. With steady growth and overwhelming positive feedback like “Why isn’t this everywhere?”, we know the demand is there. If your school is interested in trying the new model, please reach out! We’d love to help you experience a more cost-effective, high-impact way to use BlazeBite.

Ready to make a move? Let us know if your venue is interested in transitioning to our subscription program. BlazeBite is here to make mobile ordering affordable, predictable, and incredibly easy.